In 2002, three designers sat around a table in Stockholm and asked a question that had never been taken seriously before: what would an intimate product look like if it were designed with the same care and craft as a piece of jewellery? What would it feel like? What would it say about the person who owned it?

The answer became the first Lelo product, launched in 2003. It was unlike anything the market had seen — not because of its function, but because of its form. Smooth, quiet, rechargeable, and made from materials that felt considered rather than cheap. The response was immediate.

Twenty years on, Lelo has over 600 employees across offices in Stockholm, Shanghai, Sydney, and San Jose. Their products have won more than 36 design awards. They have been endorsed by physicians, featured in medical publications, and stocked in some of the world's most respected retail environments.

What has not changed is the founding question. Every new Lelo product begins with the same challenge: what would this be if we made it as well as it could possibly be made? The answer changes with each generation of technology. The standard does not.

We carry eight Lelo products in the Sable collection — chosen from across their range for the quality of their materials, the specificity of their function, and the clarity of their design intent.